How to be an FTD Florist
FTD, also known as Florist's Transworld Delivery, is the most recognized brand in the floral service business offering both retail and wholesale flowers and gifts. Customers can place floral orders from an FTD member florist site such as Ftdfloristsonline.com/flowers and the FTD Member Florist will match a local florist on the network near the intended recipient to arrange, package and send the flowers and or gifts. FTD allows individuals and businesses to become FTD member florists through its ftdi.com membership services website. FTD florists are not franchises. FTD network simply allows an independent floral shop to become a member by providing the shop with proven marketing tools and access to its network, the wholesale flowers and gifts that have made FTD a successful brand name.
Instructions.Things You'll Need:
FTD membership
1. Review the benefits of obtaining FTD membership and becoming an FTD florist. You can find a list of benefits at ftdi.com/membership. Some of the benefits include powerful technology services to grow your business, access to profit building business services, and permission to use the FTD logo that ensures customers of your affiliation with a reliable and well established service.
2. Sign up for an FTD membership. Navigate to ftdi.com/membership/requestinfo.asp. Fill out the corresponding information on the Information Request Form and click "Submit Request." An FTD representative will contact you with information regarding the necessary fees, application and follow-up steps to become an affiliated florist.
3. Open your store as an FTD florist. An FTD representative will provide you with the necessary technical and marketing information for your shop. You will own a high-quality floral selection guide, directory of FTD florists, FTD Point of sales system without the need of any additional hardware or software. Customers can shop, call to place order, through the convenience of FTD materials. And, you will keep 100 percent of the profits from the direct shop orders. Begin advertising your florist store as a FTD member florist and watch your sales grow.
4. Select the FTD items to sell in your store. FTD provides access to its network of flowers through its FTD Flower Exchange program. Flowers are shipped direct to you at up to 50 percent off the wholesale price. You are responsible for your inventory and pricing. You are also responsible for taking orders. FTD provides a service called Flowers All Hours in which professional FTD telephone representatives who are knowledgeable about your shop's pricing and product can take orders around the clock
Source: based on ehow article
How to be an FTD Florist
